No Financial Disclosures – The Excuse

From the Franchise Pundit:

I can’t count how many times I’ve heard directly from franchisors that they choose not to disclose financial results or franchisees because they are prohibited by law. That is an outright lie, and at the very best, extraordinarily misleading. The FTC wants to encourage franchisors to provide as much financial guidance as possible, but that guidance must be delivered in a consistent and regulated manner so as not to mislead the potential franchisee.

On Michael Webster’s BizOp blog, he looks at Romp ‘n Rolls bogus claim that they do not provide the financial results of their franchisees because FTC prohibits it.

And then from the BizOp blog we get this:

The FTC does not prohibit making earnings claims, or financial performance claims.

What the FTC does prohibit is stupid franchisors telling dumber franchisees that they have a “calculator” which will allow you to put together a pro forma if the basis for that calculator is not disclosed in the UFOC!

Run away from any franchise or business opportunity which tells you that the FTC made them lie to you.

This is definitely worth reading for this looking to deal with a franchise or are currently doing so. Yes indeed, long live the franchise…

Franchise Pundit:

BizOp News

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