Piggly Wiggly Introduces Nation’s First Store Designed to Fit How Customers Intuitively Shop
Oh my it’s part 1 of Dream Dinners World Domination Tour! Redesign the store, put a meal assembly store in it and viola instant money!
MYRTLE BEACH, S.C. – (Business Wire) Piggly Wiggly Carolina Company, Inc. today opened the nation’s first completely restructured grocery store model designed to fit the way people intuitively shop.
The pioneering effort by the South Carolina-based grocery chain comes at a highly competitive time for the industry, when many traditional grocery stores – faced with rising food costs, increasing gas prices and a slowing economy – are being forced to shut their doors.
While many stores have introduced cosmetic changes and special features – such as improved signage and coffee counters – the Piggly Wiggly at The Market Common is the first in the country to build a completely new prototype from the ground up.
“In today’s competitive market, we felt it was time to take a creative approach that will give people the opportunity to shop the way they think, and have fun while doing it,†said David Schools, Piggly Wiggly CEO. “When you enter the Piggly Wiggly at The Market Common, you don’t see check out lines. You don’t go down five aisles to get ingredients for one meal. We’ve even added interior design elements including wood flooring, soft lighting and an open floor plan to make it feel more like home.â€
Piggly Wiggly Introduces Nation’s First Store Designed to Fit How Customers Intuitively Shop
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