It’s actually hard to decipher some of these comments since it seems those associated with Dream Dinners have immersed themselves in the political process and have adapted the fine art of stringing all sorts of exciting words together, but at the same time not actually saying anything meaningful or coherent. Dream Dinners is on the right track now that they have substantially cut down on their staff. Franchisees need to keep their heads down and focus. But focus on what? They have a powerful new task force that does something – apparently disagreeing with Darin for the most part, but what issues are they referring to? Also, it would be interesting to know what initiatives they have actually put into action that have helped increase sales and revenue. Again, you there is just a lot of the “if you think positively then positive things will happen”. Wishful thinking doesn’t pay the bills. Your bankruptcy attorney isn’t going to accept payment in nice thoughts.

Apparently people who are suing based on false or misleading information are simply speaking their mind because something didn’t go well. Guilmette is only aware of her situation in regards to the earnings, but if you read carefully she doesn’t in anyway deny the claims made. But again, she feels you can’t be upset about going bankrupt, you need to put on a happy face in order to be prosperous.

While Michele will wax poetic on how helpful, understanding, and reachable Darin is, let’s not forget that it wasn’t too long ago that the discussion forum the owners were using was disbanded due to owners speaking their minds a little too much. Then threats were apparently leveled against those who would move to another venue and speak their minds on this site or any other for that matter. Further there is the ominous sounding “We know who is behind the Meal Assembly Watch website, and we understand their motive. Although I can’t get into it because we are currently pursuing it in other ways, we know that there is a mission there.” For someone who doesn’t concern themselves with the negative comments of others it seems Darin is spending quite a bit of time keeping owners quiet and putting layers between himself and their grievances.

Just to speak to the point, the “motive” of this site is to provide owners (franchise and independent) a place to speak about their meal assembly experience and to give advice to each other about the problems they face and the successes they’ve had. While I’m flattered you would single me out, let’s not forget that everyone is entitled to their opinion and everyone is free to speak their mind as it pertains to their own situation.

SNOHOMISH, Wash. (Blue MauMau) - Michele Guilmette, co-president of the Dream Dinners Franchisee Advisory Council, expressed in an interview last week that CEO Darin Leonard has been a positive addition to the company in moving the company forward. “I call him my blessing. He’s an amazing CEO. He has gotten out of the home office what he needs and that has really helped us in the field.” Since Leonard came on board, Guilmette said that the company has trimmed the home office substantially. “Darin has fine tuned roles and established goals. Since he has been with us I think the business is on the right path, trending towards growth,” she added.

Guilmette doesn’t deny that franchise owners are somewhat concerned about their future with the economy being what it is today. She said, “Franchisees are cautiously optimistic right now.” With the economy down and the news so negative, she said it is hard to watch the news and not be worried about the franchisee’s situation. But as a whole, she feels franchise owners have to concentrate on the things that are going to positively affect business. “In our industry I think a lot of companies veered off in other areas that weren’t necessarily the best choices for their business models. We’ve been hesitant in doing that because, luckily, upper management hasn’t allowed us to change our original model,” she explained.

Dream Dinners Franchise Advisory Council Applauds New CEO | Franchise News

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